Website Development? Think R&D Tax!

There’s no need for modesty here; you are accomplished in your trade and your business comes highly recommended.


You have the experience and the knowledge that supports you to bring a wide range of projects to completion successfully, from basic to complex with ease.

But tell me, what would be your strategy if you were suddenly faced with a project with an entirely new challenge; a project that surprised you with issues that require a completely innovative solution previously not attempted by your workforce?

Would you immediately admit defeat, cancel the project and save yourself any additional expense involved with investigating a solution?

Well, consider how one Web Development company decided to step up to the challenge using research and development (R&D) tax credits.

Supporting Innovation with Research and Development

If I was to ask you which industry sectors can claim for research and development from the UK government, your first thoughts may not turn to website development.

Yet many businesses in various industries are eligible for research and development tax relief, such as one inspiring Web Development company that R&D Tax North West supported to claim R&D Tax Credits for their dedication to researching a new technological approach.

Solving a New Challenge in Website Development

Faced with a unique challenge to their expertise, the Web Development company were presented with an original website that required an innovative restructure. The purpose of the website was to provide an online resource and match vetted service providers to customers within a certain region.

The website owners had, however, adjusted their business plan so that they now required the online service to be extended not just regionally, but nationally.

With the original website already relied upon by many users and bringing in steady revenue from advertising, a request was made by the owners to restructure the entire backroom function without losing site traffic, database information and advertising revenue which was critical to the website owners.

With a complex problem at hand, the Web Developers identified that they would have to:

  • Adapt the existing site to accommodate over 80 counties
  • Integrate Legacy Visual Basic and .Net framework coding in with the current coding languages
  • Incorporate multiple location based access
  • Develop a solution which could automatically and seamlessly incorporate, categorise and publish single copy, advertiser and user input, as well as provide instantaneous access to other products.
  • Deliver all requirements without replacing the entire legacy systems, which would create substantial costs to the website owner.

Not a job for the faint hearted.

Braving the Unknown with R&D

As it was not known in the industry if the existing systems could be modified accurately enough to achieve the changes required, the Web Developers needed to conduct thorough research, tests and trials. This research would not only ascertain if the modifications were achievable… but if it was also a cost-effective, reliable process that could set the standard for future restructures.

Noting the significant uncertainties faced, the Web Developers sought support from other equally experienced website designers on a consultancy basis.

Months and months of research and development led the team to investigate the technological challenges of delivering the required functionality, sometimes meeting dead ends and other times progressing with viable solutions. However, following a thorough investigation and testing innovative and diverse options it became clear that they could only deliver a fraction of the requirements using a modified system approach.

Did the 2 years of attempting algorithms, developing code and using considerable resources without an improved web solution end in disaster for the Web Developers?

Even though the Web Developers had to acknowledge that their research and development did not achieve the outcome that was originally desired, their resources were not wasted.

Overall they had proven that at this time and due to significant technological challenges in modifying the current system, the business goals of the website owner (or any other business requiring the same approach) could not be achieved.

And importantly, by taking the risk of researching previously unexplored processes, and attempting to seek an advance in technology, R&D Tax North West were able to support the Web Developers in claiming R&D Tax Credits; ensuring that this forward-thinking, innovative company could continue to explore new processes without running into financial difficulties.

Have You Attempted the Something Similar?

When it comes to R&D, even failed outcomes can be successes.

If you’ve conducted research and development and your project fails to achieve an advance, it’s not too late; you could qualify for R&D tax credits and support the UK in furthering innovation.

So whether you’re in web design, or any other sector seeking to make an improvement in science or technology; don’t write off your hard work or avoid research because of the costs – contact R&D Tax North West and discover new growth for your business developments.

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